A) Everyone else will talk about this special feature (small classes! split by ability!) or that statistic (more people take our course!). But if smaller classes raised scores more, why don't we see it in their advertised results? If more people taking the course meant it worked better, why don't we see it in advertised results?

TestWell's LSAT 180 Course has the highest independently-verified average score increase of ANY LSAT Course in the country.

In 1998, that number was +9.5 points.

(Since then we've upgraded the Course three times, and the latest figures from students reporting in show an average increase up to +10.7 points. That's with 32% of the students checking in, from our 2002 student body.)

By contrast, Kaplan's last independently-verified average increase, which dates from 1993, was 7.2 points. Princeton's advertised number is 7 points. TestMasters and PowerScore have never provided any independent verification for any score increase claims -- which is why they post none on their websites (though they make all kinds of unfounded claims when you call their sales centers).

Of course, if you want to look at the popularity contest, consider this.

In almost every school at which we are directly competitive with other test-prep firms -- making apples-to-apples comparisons possible -- we usually outenroll the mass-market firms even as they out-advertise us by (literally) hundred-to-one ratios.

At Harvard, we've been the #1-selling firm for every one of the last seven years. At Wellesley, we've been #1 for the last six.

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